Purpose of the Job
Role Summary:
As our new Manager Communications Events (m/w/d), you own the end-to-end planning and execution of all communication events – from static premieres to dynamic test drives and large-scale corporate formats. You translate communication strategy into impactful live and digital experiences, ensuring consistent brand storytelling, flawless execution, and measurable impact.
We want you to:
- Own and deliver all communication events on European level, including press conferences, media drives, trade shows, and corporate events
- Develop and approve event concepts, timelines, budgets, and execution plans
- Translate communication strategy into compelling event formats and narratives across static and dynamic environments
- Manage the full event lifecycle, from concept development to execution and post-event evaluation
- Coordinate agencies, suppliers, and production partners to ensure high-quality delivery
- Act as the central interface between Communications, Brand Experience, Product, and external partners
- Lead press conference execution at trade shows including booth integration concepts, vehicle presentation, and on-site production
- Ensure compliance with safety regulations and operational standards across all event formats
- Support stakeholder engagement through tailored event formats and communication materials
- Contribute to the development of the event roadmap and continuous improvement of event formats and processes
About you:
- 8+ years of experience in event communications, brand experience, or PR, ideally within the automotive industry
- Proven track record in leading complex event projects across Europe (e.g. trade shows, media events, press conferences)
- Strong experience working with agencies, production partners, and cross-functional teams
- Solid understanding of brand experience in physical spaces, including booth design and vehicle presentation
- Strong project management skills with the ability to manage budgets, timelines, and multiple stakeholders
- Excellent communication and storytelling skills with a strong sense for brand and narrative
- Structured, hands-on, and solution-oriented mindset in fast-paced environments
- University degree in Marketing, Communications, or a related field (or equivalent experience)
- Fluent in English; additional European languages are a plus
Rewards and Benefits
- A competitive salary and benefits package
- Flexible working hours and a hybrid working policy
- Continued learning and professional development
- Car sharing and lease mobility program
- Complimentary daily lunch at our canteen and subsidized breakfast options
- Complimentary fitness facility and the opportunity to join various sporting clubs
- Highly international working environment