CRM Manager (m/w/d)
Offenbach, Hesse, Hyundai Connected Mobility, 63067
CRM Manager (m/w/d)
We want you to:
- Define and drive Hyundai Connected Mobility’s CRM strategy for all product lines from a marketing communication and campaign perspective.
- Implement data driven CRM campaigns to maximize sales for our products & services.
- Governance of our marketing automation rollout (Salesforce and CDP) with support of agencies and internal stakeholders
- Development and implementation of strategies to onboarding and retaining customers in an international environment
- Utilize data analytics and insights to make informed decisions, continually improve performance
- Analysis of performance data and creation of reports to maximize customer lifetime value
About you:
- Ideally a Degree (BSc, MSc) in Marketing or Business Administration or an equivalent
- Minimum of 8 years of relevant professional experience in CRM management and lead generation ideally in automotive environment (OEM, dealership or service provider)
- Proven impact in Marketing Automation for an international audience across various parts of the customer journey
- Strong and proven project management skills are a must.
- Technical knowledge of Salesforce Marketing Cloud (SFDC Certification)
- MS Office package (especially Excel) Google Looker Studio, Tableau or Power BI
- Understanding of Performance Marketing and brand communication, sales process and procedures.
- Strong analytical skills, solution oriented and team player
- Fluent English language as well as excellent presentation skills
Rewards and Benefits
- A competitive salary and benefits package
- Flexible working hours and hybrid work policy
- Continued learning and professional development
- Car sharing and car lease mobility program
- Daily complimentary lunch at the office canteen and subsided breakfast snacks
- Free access to the company gym
- Opportunities to join company sporting clubs including tennis, soccer, yoga and golf.
- Highly international working environment
Job Segment:
Marketing Manager, Pre-Sales, Project Manager, CRM, Marketing, Sales, Technology, Automotive